5 ways to earn money on TikTok in South Africa

702 and CapeTalk’s Aubrey Masango speaks with Boniswa Sidwaba, Head of Content Operations for Sub-Saharan Africa at TikTok.

Listen below:

TikTok's Creator Rewards Program is not yet available in Africa, but there are still ways for creators to make money on the platform. 

RELATED: Local TikTok creators call for access to the platform’s Creator Fund

The programme is currently only available in the United States, the United Kingdom, Germany, Japan, South Korea, France and Brazil. 

But that does not stop people in South Africa from earning money from their content. 

“There is a place for everyone on TikTok, and that’s why we are seeing so many diverse communities.”

– Boniswa Sidwaba, Content Operations Sub-Saharan Africa – TikTok 

“Starting with as little as 1,000 followers on TikTok, you are already able to monetise.” 

– Boniswa Sidwaba, Content Operations Sub-Saharan Africa – TikTok

Five ways creators can utilise the platform to earn money:

• LIVE gifts – creators go live on TikTok and enable the LIVE gifts feature. Viewers can send virtual gifts, which are exchanged for real money
• Video gifts – monetising pre-recorded content
• Effect creator rewards – creators can create AI art or interactive game effects that other users can interact with
• Subscription model – building loyal communities with subscriptions that offer exclusive perks and unique experiences for a monthly fee
• Work with artists – promote your favourite artist’s song and earn some cash

Scroll up to the audio player to listen to the discussion.