How lessons from Rassie Erasmus and the Springboks can help your business

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Paula Luckhoff

6 May 2025 | 18:52

Stephen Grootes talks to PG Geldenhuys about his latest book 'Boks to Business'- on The Money Show

Every week The Money Show interviews the author or reviewer of a new or trending business book.

This week Stephen Grootes talked to business leader and executive coach PG Geldenhuys about his new book Boks to Business.

It delves into the transformative tenure of Rassie Erasmus as head coach of the record-smashing Springboks from 2018 to 2024, extracting powerful lessons for the business world.

Geldenhuys describes it as 'your guide to turning sports excellence into business brilliance'.

"I found myself talking about Rassie every time I got up in front of a corporate audience - everything that he's done reflects what we should be doing in business."
"In particular it's the man management and the vision... the fact that he drew up the roadmap for the players, then got them to buy into it, and then got the wider public and the stakeholders to buy into what he was doing."
"It 's the thing that I teach when I talk to my clients and corporates - map out a plan and then make sure that everybody that's in your environment shares your values and shares your plan, and then you GO."
"If you look at the entire Springbok team there; right down to the physios, the support staff, the management... it's more like a team of 70, which is really quite a big medium-sized business."
"You've got to take into account the environment, competitors... you need to use data, make sure that your resources are managed correctly, including your people -  all the same principles apply as in business."  
PG Geldenhuys, Author - Boks to Business  

Description on Amazon:

Dr. Johan "Rassie" Erasmus. Maverick. Icon. Record-breaking coach. Controversial sports administrator. Innovative boundary-pusher.

In this groundbreaking book, we delve into Rassie's transformative tenure as head coach and director of South Africa’s national rugby team from 2018 to 2024, extracting powerful lessons for the business world. Discover how the Springboks rose from zeroes to heroes, revamped their public image, achieved unprecedented success, and solved the transformation puzzle.

We explore the nine core building blocks of the Bomb Squad Operating System (BSOS), illustrating how a clear vision, strategic milestones, and an agile team that thrives on feedback and innovation are key to sustained success. Learn how to embed core values into every decision, track progress with real-time scoreboards, and develop the mental resilience to make bold, game-changing moves.

Whether you're leading a multinational corporation or a scrappy start-up, Boks to Business offers actionable strategies to build a stronger team and a better business. Drawing from real-world case studies in South Africa and beyond, this playbook is designed for leaders seeking to outmanoeuvre the competition, surprise their customers, and achieve lasting excellence.

Featuring insights and stories from top leaders and innovators such as: Adrien Erasmus • Steve Jobs • Nicola Nel • Gaynor MacArthur • Elon Musk • Richard Marshall • Roelof Botha • Rich Mulholland • Andrew Smith • Paul Azinger • Kees Snijders • Clinton Holcroft • Mark Zuckerberg • Luvuyo Rani • Louw Barnardt • Rahul Jain• Doug Hoernle

Boks to Business is the ultimate guide for leaders seeking to achieve lasting excellence by learning from one of the most innovative figures in sport.

Scroll up to the audio player to listen to the interview with PG Geldenhuys

 

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