Cancel culture: 'You must be aware of public sentiments’ – Reputation Management advisor

KG

Keely Goodall

27 August 2025 | 13:32

In the age of cancel culture, one careless post can unravel a career...

Cancel culture: 'You must be aware of public sentiments’ – Reputation Management advisor

Picture: Andrea Piacquadio via pexels

Cancel culture is the process of publicly calling out, shaming, or boycotting someone because of behaviour deemed offensive.

Around the world this has affected many people of status, from politicians to well-known celebrities.

The trend of cancel culture is reportedly growing in South Africa.

Moeng says that while this can have some positive impacts, it can also be extremely problematic.

“Our former ambassador to the US was also cancelled by Donald Trump.”
- Solly Moeng, Reputation Management advisor
“It can be quite rough. The key is to be aware of the sentiments. If you are out to push the boundaries, then you need to be aware of what is coming and how to respond when it does.”
- Solly Moeng, Reputation Management advisor
“The only way to protect ourselves is to be careful all the time.”
- Solly Moeng, Reputation Management advisor

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